Marketing your Book Ethically Course

At Broad Place, we are passionate about empowering authors share their books.

‘Marketing’ is something few of us like. You might be asking questions like, Where do I start? Do I have to go on Social Media? Should I pay for advertising? How can I ‘do marketing’ without compromising my values? 

If you are, then be encouraged! Our marketing course acknowledges these questions and more. It aims to help you not just conquer the basics, but also develop a strategy, in partnership with the Holy Spirit, that focuses on ethically sharing your message. This isn’t primarily about selling books (though you should sell some along the way)! This is about how to reach your ideal reader with the message God has given you for them.  

The course takes place through interactive, practical, online classes. You will get taught in real time. There will be opportunities for questions and we will workshop with examples. Our aim is for you to go away feeling confident about how to apply what you’ve learnt. The sessions will also be recorded so that if you miss one, you can catch up without having to wait for the next round.

There are 6 sessions, as follows:

1. Author Essentials: Getting yourself Set-Up and Choosing Platforms
2. Marketing ‘Baked in’, including Finding your Reader
3. The Pre-Order – Why and How?
4. The Book Launch – Making it Soar Online and In-Person
5. Running Promotions and Giveaways, including Building your Email list.
6. How to Sell in Person without being Sleazy!

The course runs all year round, with manageable classes once a month on the 4th Tuesday evening, for six months. You can jump on at any time, but the sessions begin in February and August. So, you could start in February with session one, and take every class until July, or you could start in March with session 2, and continue until August. You can also take one class at a time. The choice is yours!

Cost: £20 per class, or £100 for the whole course (20% discount).

Special Offer: Purchase both the Self-editing for Fiction course and the Marketing your Book Ethically course and get almost 30% discount. That’s a year’s worth of training for just £175! Add both courses to your basket and apply the code COMBO at checkout.